LOI International President Lauren L. Darr Interviews Wheatstone Director Jay Tyler for the LOI International 2010-12 Media Outlook Book

October 28, 2009–GREENS FORK, IN–LOI International is pleased to announce that Jay Tyler, Director of Sales for Wheatstone Corporation, will be featured in the 2010-12 LOI International Media Outlook Book.  Jay has been with Wheatstone since 1996 and has been working with audio literally since he was a kid in New York.  He manages the sales team for all four divisions of Wheatstone: commercial audio, processing, television, and radio.  Mr. Tyler has also been responsible for creating worldwide distribution channels with over 50 dealers in 50 different countries.

Lauren L. Darr commented, “I have known Mr. Tyler for over a decade and have always been amazed at the quiet intelligence he has about the broadcast industry domestically and internationally.  It was without hesitation that we asked him to be involved in the project to contribute to both a radio and television point of view.  I’m honored that he agreed to participate.”

The 2010-12 LOI International Media Outlook Book Overview

With today’s convergence and economy, smart companies are making moves to sustain and grow.  The media conglomerates of today will not be the same in two, five, or twenty years from now.  This book is a series of conversations with several of today’s top trendsetters to see how media will be different over the next couple years.

The 2010-2012 LOI International Media Outlook Book is a resource that paints a picture of the media landscape in a way that incorporates all facets of media— and how they must work together to be successful.

Aside from getting up-close insight into the minds of these thought leaders, you’ll get an understanding of:

-       Emerging technology, end-user, and operational trends

-       How media entities will converge over the next couple years

-       Technological changes that will affect every aspect of life

Join in these conversations with author Lauren L. Darr as she chats with several thought leaders that are both behind the scenes and in the public eye.

The book is scheduled to launch in April 2010. Pre-orders are now being accepted at www.loi-international.com. Left Paw Press, the publishing imprint of Lauren Originals, Inc, publishes this book.

About LOI International

LOI International is the ultimate marketing ‘relationshipper’ for B2B and technology companies— working with companies that love to play ‘what if’ while maintaining a laser-focus on maximizing their potential.  LOI does that not only by planning and implementing traditional communications efforts, but by also creating original ways of connecting clients with the different personalities and resources clients need to reach.  What that means for clients is an assurance that their marketing is aligned with their revenue potential in a way that spurs contagious success. .  LOI International is based in the Midwest USA and is the marketing consulting arm of Lauren Originals, Inc.