LOI International President Lauren L. Darr Interviews Local Focus President Kay Olin for the “LOI International Media Outlook Book 2010-12″

GREENS FORK, IN—October 14, 2009 LOI International is proud to announce that Kay Olin, President of Local Focus, will be featured in the “LOI International Media Outlook Book 2010-2012.” Olin has more than thirty years experience in radio broadcast working both in a station environment and at rep firms.  She was most recently with Interep, where she spearheaded several key programs including an apprentice program. Kay has received many honors including being named to the Top 25 Professional Women to Watch in Atlanta by Atlanta Women Magazine and AWRT’s 25 Women Who Lead in Sales and Management over the past four years.  She has also been named one of Radio Ink’s 50 Most Influential Women in Radio and is a national board member of AWRT.

Lauren L. Darr, President of LOI International and interviewer, commented, “Kay has a rich understanding from a radio operation, advertising, technology, and sales standpoint. You talk to her and realize she’s a go-getter and ‘gets it.’ I was ecstatic when she agreed to be interviewed for the book.”

The “LOI International Media Outlook Book 2010-12” Overview

With today’s convergence and economy, smart companies are making moves to sustain and grow.  The media conglomerates of today will not be the same in two, five, or twenty years from now.  This book is a series of conversations with several of today’s top trendsetters to see how media will be different over the next couple years.

The “LOI International Media Outlook Book 2010-2012” is a resource that paints a picture of the media landscape in a way that incorporates all facets of media— and how they must work together to be successful.

Aside from getting up-close insight into the minds of these thought leaders, you’ll get an understanding of:

-       Emerging technology, end-user, and operational trends

-       How media entities will converge over the next couple years

-       Technological changes that will affect every aspect of life

Join in these conversations with author Lauren L. Darr as she chats with several thought leaders that are both behind the scenes and in the public eye.

The book is scheduled to launch in April 2010. Pre-orders are now being accepted at www.loi-international.com.  Left Paw Press, the publishing imprint of Lauren Originals, Inc, publishes this book.